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Mr. Average Preferred

Written by: B Sanders 2/16/2007 6:19:27 AM
A recent study done at the University of Lancashire found that -- when looking for a long term partner -- women are looking for more than tall, rich and handsome.

Though women in the study still put a major emphasis on looks, when provided images of a variety of men and given information about their careers, women were more likely to choose men with average jobs, and they shunned men with more high-profile careers. Why do women prefer travel agents over architects? It seems that when looking for a long-term partner, women weigh their future children in the equation. Men with high-socioeconomic status were seen as less likely to be interested in parenting and being long term providers. (For some reason, I can't get the "Trumps don't do diapers" line out of my head!) Men in middle incomes seemed perfectly suitable for that role to study participants.

Generations ago, women wanted their daughters to grow up and marry a doctor. Now our girls grow up and become doctors. I wonder how much changing gender roles had an effect on this study and how much this study really applies to real-life relationships. I'm also curious about the outcome if the genders were flip-flopped; would men choose women with high-powered careers or go for the average Jane as well?

 





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